Once every 4 years, the world comes together for an apolitical celebration of good will and athletic competition. The Winter Olympics entertain and distract us from Super Bowl Sunday through the dregs of February. By closing ceremonies, we are but days away from March Madness, and average daily temperatures near 35F. You can find grown men in coveralls talking to little old ladies about “the Double Lutz” and a “switch nose butter triple cork 1600 double Jeanie” in line at Sentry. We love the back stories, like how snowboarder Justin Reiter lived out of his Toyota Tundra for a shot at the dream. We fight tears as, after fighting to retain his gold medal in freestyle moguls, Alex Bilodeau embr
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